Interview: Brian Chirls
Penguin February 2nd, 2008
CinemaTech sat down with Brian Chirls to talk about the marketing he did for “Four Eyed Monsters” and “Honeydripper”
Some good insights for you indie filmmakers out there. Brian hits a lot on permission. If you’re familiar with Seth Godin, he’s a huge proponent of permission based marketing. Databases and data mining them is just the first step in permission marketing.
-Penguin
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